Chung’s Blog

Chung’s Blog

Internet Marketing Plan - A Step By Step Weekly For Marketers On A Shoestring Budget!

May 23rd, 2008 . by admin

To succeed in Internet marketing, you need to have a weekly plan and a daily plan. If you fail to create a weekly plan, be sure to create your daily plan.

It’s easy and shouldn’t take you more than five minutes everyday.

Here is how to do it. When you finished the work for the day, write down the things you are going to do the day after. Don’t write them in details, just write the outline.

Let me give you an example of my weekly plan. Note that this is the plan I was following in April 2007. Now, I changed it, but it’s good if you are just getting started and on a shoestring budget.

1. Saturday: Holidays

2. Sunday Morning

a. Schedule five posts for my two blogs. I use autoposting for this.

b. Article writing submission: 2 articles promoting two websites.

c. Seed my own forum

Sunday Afternoon

d. Posting on forums and Yahoo answers

3. Monday Morning

a. Add one page to my two sites

b. Add my blog to social bookmarking sites (with onlywire)

Monday afternoon

c. Post on social networking sites

4. Tuesday Morning

a. Add an article to two squidoo lenses

b. Comment on big blogs in my niche

Tuesday Afternoon

b. Broadcast an email to my lists

5. Wednesday Morning

a. Purchase a directory submission package

Wednesday Afternoon

b. Add new products to my membership site

6. Thursday Morning: Not working

Thursday Afternoon

a. Create a viral report

7. Friday Morning: Not working

Friday Afternoon

a. Check my stats

This is a good example of weekly plan. Not that I often add a new thing to my daily plan, but overall, I stick to my weekly plan, because this is what brings long term results in your business.

To learn more, download my Free Guide: “How To Earn $100K Per Year With Article Marketing“.

Franck Silvestre makes thousands of dollars a year from affiliate and article marketing. Wonder what the secret to his success is? Discover how he does it at: http://www.mynetmarketingland.com/article-marketing/

Blogging for Traffic and Profit

May 23rd, 2008 . by admin

Blogs are all the rage these days, from famous news anchors on the 6 ‘o’clock news to television stars-it seems that everyone has a blog. Some have them to keep in touch with family and friends across long distances and others use them as profit makers. Monetizing your blog is a simple matter of adding targeted ads via Google’s AdSense program, becoming an Amazon associate or putting ads up on your blog for an Affiliate program you’re running. Talk about how amazing this product is and give them a link to it so they want to click on it.

Blogs can actually be used to drive traffic to squeeze pages where you get your visitors to opt in to your list by having them give you their name and email address. Once you’ve captured that information, they are part of your list. The best way to entice them to opt in is to give them something for free. Everyone likes freebies-so make it something they can’t resist. This is no time to be shy so make sure your ad copy projects confidence about the products and/or services that you’re giving away.

Another excellent way to use for blogs to drive traffic to another webpage is to use them to get your visitors to sign up for your rss feed, where they’ll get notification of any new post you make each time you make it. In each new post, of course, you’ll put a link to the sales page you want them to visit, either in your signature line or as part of the post you make. Each time they visit your blog, you give them something fresh, something new and this will entice them to click on your links.

Your blog can also be used to encourage visitors to sign up for your newsletter. In each newsletter you’ll also have important links to your sales page. This will drive even more traffic where you want it to go.

In order for your blog to be successful at driving traffic to your squeeze page, it has to have fresh and unique content posted to it daily. This content has to have keywords and be search engine optimized in order for visitors to find it when they do a keyword search for something they’re interested in. The better the ranking you have on the major search engines like Google and Yahoo, the better the chances are that you’ll receive traffic. The higher your ranking, the better chance you have of being on the first page of search results for your niche and the better the likelihood that your blog link will get the coveted click.

So, to recap, your blog can be used as an effective tool to drive traffic to and to make sales. In fact, many Internet marketers often have more than one blog and some have several that they use to drive up the interest in their products or services.

Your blog is a great place to tell Aunt Mildred about the antics of your two year old but it’s also a terrific too to drive traffic and increase your sales, and make money online.

ABOUT THE AUTHOR: Brian T. Edmondson specializes in teaching others how to make money with Internet and Information Marketing. Discover his secrets of how fun and easy it is to make money on the internet at http://www.BestBusinessOnEarth.com

SEO Firm - Key To Increase Your Growth Rate

May 23rd, 2008 . by admin

To day, the world and work mechanism is highly influenced by Internet. Professionals are widely using and gaining from the services of Internet. And one such service available on web is search engine optimization. We all know by now that how important search engine optimization is for our career, growth and credit performance. But what we are still left to understand is its proper utilization so that one can benefit on a much larger criteria. Seo is highly acclaimed as the most popular concept for promotion via web. However, not everyone can be an expert to executing all the major tasks. So, the most appropriate remedy for dealing with your online advertising is the idea of hiring services from a well known seo firm that is responsible for managing all your seo aspects.

The first step for any seo professionals is to do basic qualitative research on your company, so that they can gather everything that is positive about your company. After that the experts create the content that is rich in knowledge and information. The content must be formulated in an interesting manner because monotonous style of writing may fail to attract the traffic. Therefore, web usability and your company’s website designing must be done with sincere effort. The writers use popular keywords that are common for everybody’s search. And the entire purpose of creating a website will go in vain, if it does not have the necessary information or else it is too complicated for a common man to understand. The professionals must be well qualified and use latest technology in customizing the entire website. The website must be designed in complete synchronization with the target audience for your product and services.

Search engine optimization is the major solution of promotion through Internet. It is definitely a tedious task to decide on the best seo firm for yourself. But there are few aspects, following which you may get successful in finding a good firm to manage your seo related jobs. What should be focused is the work ability, performance, sincerity and other such services of the firm. Manage for couple of meetings to acquire knowledge about their previous clients and their experience. With growing competition in the field, many firms have laid out the option of returning the money back, if in case they do not meet the client’s expectation. This competition is effectively working for the better work ideology of such firms providing seo services.

Nowadays, the market is blooming with numerous competent seo firms. However it is still a difficult task to select the most efficient one, to meet your company’s demands. Every organization has different demands and requirements. And these requirements mainly differ because of various target audience. However, this tiring and painful procedure appears amazingly satisfying if finally the response to your website is worth. After all the main purpose is to earn profit through the system of search engine. A good firm handling search engine optimization is surely the most effective catalyst for the consistent growth of your organization.

Steve Waganer has specialization in web marketing. He is expert in Search engine optimization, SEO New York, Social media optimization and Search engine marketing firm.To get the SEO tips from SEO Firm for your website to get high rank and top position in major search engines visit http://www.cometsearchenginemarketing.com

The Google News RSS Feed / Google Reader Mashup

May 23rd, 2008 . by admin

My current employer is an executive search firm recruiting candidates for the real estate development and construction industries. I lead their internet marketing efforts; I also am in charge of market research. If I can deliver competitive industry intelligence to the recruiters in our office, they can utilize it to match executive job candidates with employers who need them but can´t find them on their own.

The Challenge

There are a very large number of companies worthy of being tracked by my company. ENR (Engineering News & Record) creates different authoritative topic-specific lists containing names of the biggest commercial construction firms. Builder Online lists the largest residential homebuilding firms. Between these two sources, I´ve identified about 1,700 companies where it would be valuable to track each & every news story about them. Fortunately, on any given day, only a small percentage of these companies will make noteworthy news?however, in order to make sure I catch all the valuable information, I need to monitor all of them.

Most logically, I would have to implement some sort of RSS solution in order to track 1,700 companies. Manual entry of 1,700 feeds into a feedreader isn´t an option; I don´t have any programming skills; and I don´t have a budget to find someone to program a solution.

So what did I do?

The Solution: Part 1

When I examined a typical Google News RSS URL, I can determine that the only variable information within each lengthy URL is the term being searched:

http://news.google.com/news?sourceid=navclient&ie=UTF-8&rls=GGLJ,GGLJ:2006-37,GGLJ:en&oe=UTF-8&tab=wn&q=builder+magazine&output=rss

From this information, I can quickly and simply reproduce a Google News RSS URL for each item in my list quickly and easily in Excel.

I then do the following (which is more clearly illustrated in the attached spreadsheet that I strongly encourage you to download by clicking this link):

1) Once I open Excel, I place my entire list of relevant companies into Column B.

2) In Column A, I place the first portion of the Google RSS URL (from http:// up to the variable portion).

3) In Column C, I place the final portion of the URL (&output=rss).

4) I also know from experience that in order to make my feed as relevant as possible, I want to use exact match wherever I can. ??%22? is the symbol used for ??quote?. I append ??%22? as the last characters in Column A and the first characters in Column C.

5) I make sure that the code in Columns A & C is copied onto every row containing a relevant company in Column B.

I also need to perform the following global steps in Column B:

1) Replace ??space? and ??&? with ??+?
2) Replace ??++? with ??+?
3) Delete all instances of ??apostrophe?.

Here comes the fun part:

1) I widen the columns so that there is plenty of white space to the right of the text in each column.
2) I save the document as a Formatted Text Space Delimited (.prn) document.
3) I reopen the document, choose ??Delimited?, click ??Next?, and then click ??Finish?.
4) I then globally replace ??space? with nothing, generating the list of long RSS URL´s.

The Solution: Part 2
(?catches breath?)

In each of the feed readers I´ve used, I´ve noticed that one can bulk import feeds into them if they are in OPML, something I admit to not understanding too well. I realized that if I could convert my URL´s into OPML, I can then get my entire list of company news RSS feeds into a feedreader. I found Feedshow Goodies (http://www.feedshow.com/goodies/opml/OPMLBuilder-create-opml-from-rss-list.php) through Google, dropped my URL´s into the form located on this page, and clicked ??Create OPML? (note that it will process up to about 200 URL´s at once). I then saved each OPML file to my hard drive.

I then made the mistake of thinking that my trusty Feedreader 3.07 would cleanly accept 1,700 new feeds. The first OPML import of 200 feeds ate up all my internet bandwidth and slowed my computer to a crawl. Google Reader was the only other feedreader that I´ve used, so I signed into it and uploaded 9 large OPML files.

It worked. Google Reader allowed me to seamlessly (if somewhat slowly) import 1,700 feeds and read them all together, allowing me to get a real time news update of all the commercial & residential construction companies that I desired to track.

My Public Feed (http://www.google.com/reader/shared/user/14537180468496839026/label/main-folder) (Note I configured it somewhat differently than in the sample above).

Suggestions

1) Even though the Google Reader is doing all the ??heavy lifting?, having it open tracking 1,700 feeds will hog your memory, especially in IE. I found that opening Google Reader in Firefox or Opera instead cut significantly the amount of memory used.

2) The one drawback to this process is that the ??title? of each feed is the long ugly Google RSS URL instead of something more descriptive.

3) If you have a lot of stories in your Google Reader, go to Preferences and check ??In Expanded View, Mark Items as Read as You Scroll Past Them?. This feature is a tremendous help in wading through voluminous amounts of data.

4) I found that creating Google News feeds for all news created ??in the past week? gave me the best results. A Google News feed for all company news for each company led to too much information and news feed covering just the past day´s news seemed to miss stories. In this example, I used News RSS URL´s for all company news because they are the most user-friendly. To use this mashup with ??time-restricted? Google News, you will need to click on ??Advanced News Search?, do a sample search with a defined time period, generate the News RSS URL and copy the first portion of it into Column A of your spreadsheet before following the proscribed process.

I now can track news from all 1,700 companies in my Google Reader. Kudos to those good folks at the ´Plex.

Todd Mintz is the Director of Internet Marketing & Information Systems for S.R. Clarke Inc., a Real Estate Development and Residential / Commercial Construction Executive Search / Recruiting Firm headquartered in Fairfax, VA with offices nationwide. He is also a Director & Founding Member of SEMpdx: Portland, Oregon’s Search Engine Marketing Association.